The Importance of Printed Products

The Importance of Printed Products
Picture this.  You’ve met the person you want to spend the rest of your life with and have decided to get married.  Congratulations!!!  Now the fun begins, planning the wedding of your dreams.

 You start by selecting the perfect venue, maybe  somewhere by the water downtown with a nice view of the sunset.  Next, you choose a wedding planner to help you plan every last detail.  Your planner becomes your partner in crime.  They help you choose the best florist, cater, DJ and photographer.  They build the perfect timeline and even help you find a way to politely tell guest to leave the rugrats at home.  Afterall, this is gonna be the party of the year!

After the wedding and honeymoon is over, it’s time to meet with your photographer and relive your wedding day.  You finally get home and download your files from the USB or web gallery and hundreds of clicks of the mouse later you’re done.  Weeks later, you say to each other “hey, we need to print a few photos”  The following year your computer crashes and it’s not until you after your images are gone that you realize you never printed ANYTHING.

Your images deserve more than a folder on a hard drive!

Prints last forever!
By investing in printed products, you’ll have the peace of mind of knowing that your images are safe from technology failures or advancements.  Technology is changing every 3-5 years so what’s current now, may not be in a few years.  Remember floppy drives?  Forget to upgrade your image storage device and you may find yourself asking around for someone with an “old” computer with a USB drive!

Digital is great for now, however printed images become the bridge between generations.  A beautiful wall portrait will become a staple conversation piece in your home and a hand crafted heirloom quality wedding album will tell your story for generations to come.

Is it an investment, of course it is.  Expect to spend $800 or more for a wedding album and $300 or more for custom wall art.  Prices will vary from photographer to photographer based on manufacturer and quality .  While the cost may be a bit higher than the big box stores, one hour photos, and shutter sites, the quality will speak for itself, not to mention it will far outlast what the average consumer can purchase.


But albums are boring
These aren’t  your grandmothers album we’re talking about.  Modern wedding albums have come a long way.  Many offer a variety of full grain, designer or rustic leathers to choose from as well as a large selection of bookcloth and asahi linens. 

At indigosilver, we offer over 100 different fabric and leather options!  We can also emboss anything, and we mean anything we can design on the cover of your book.  Check out this mountain scene we designed by hand for the cover of Sarah and Jacobs guest signature book!

However, a wedding album isn’t just a collection of your wedding images in a book with a pretty cover, it’s your story in print.  A great design uses select images from the day to convey every detail of your wedding.  Every two page spread is a moment, whether it’s the first look, father daughter dance, or cake cutting.  A good photographer will shoot with the album in mind and press the shutter button with a purpose.  To tell your story, moment by moment.

Imagine a grandparent that couldn’t attend the wedding sitting on her sofa turning the pages of a beautiful album and seeing your story and feeling as if she were there. Experiencing every moment, just the way it happened on the day of the wedding.  Seems better than sitting in front of monitor clicking a mouse a few hundred times doesn’t it!  Take a look at a few of the albums linked below to see how we at indigosilver capture a wedding with purpose, then schedule a time to come see the albums in person!  P.S.  Rachel and Neal’s album won first place in the Professional Photographers of North Carolina Print Competition!

Rachel & Neal:
Megan & Andy:

In addition to wedding albums, you may want to consider accordion books, folios, Acrylic blocks or image boxes to complete your printed collection.

Experience counts
An experienced photographer not only understands this, but will offer a variety of professionally printed products.  They have a firm understanding of resolution, aspect ratios, and color management which ensures that your images not only look good on the screen, but will print perfectly every time. 

If you’re meeting with a photographer that only offers digital files, it may be a good sign that they don’t have a grasp on the technical side of print making and chances are, the digital files they provide may not print well as a result.

If you’re interested in having us photograph your wedding, reach out to us!  We’d love to meet with you and learn more about your plans.  You can email us at or call us at 910-399-6790.


We’re jeff
& Lori

Carolina-based LUXURY BOUDOIR and WEDDING photographers

Our love of photography brought us together when we met at a photography conference over a decade ago. Today, Jeff is indigosilver’s lead wedding photographer, while Lori focuses on boudoir portraiture.

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